Our story

The story behind DOA

It started with something I couldn’t find.

Essential Straight-Cut Burkini - Green - S-M image

DOA began during a holiday, when I was searching for a burkini that felt both modest and aesthetically beautiful. I wanted something that offered the coverage I was looking for without compromising on style, but I couldn’t find it.

That search became the beginning of DOA.

I decided to create the pieces I had been looking for myself. What started with modest swimwear is gradually growing into a collection of thoughtfully designed essentials, inspired by the pieces I personally feel are missing from the market.

Every new addition starts with the same intention: to create clothing that feels beautiful, comfortable and modest, without having to choose between them.

DOA continues to grow, one carefully considered piece at a time.